Step up to Pro.
Keep exploring on Free, then upgrade when a project needs a custom domain, more pages, larger CMS limits, project sharing, and more Builder AI runs.
Custom domains, instantly
Connect a real domain to your Pro site with guided DNS steps and automated SSL. No extra dashboards, no dev handoff just ship.
A serious CMS for real sites
Power blogs, docs, catalogs, directories, and resources with up to 20 collections per Pro site and 2,000 total CMS items.
AI that accelerates production
Use built-in AI to move faster across pages and sections generate, refine, and iterate without leaving the builder.
Free
Start building real sites with starter limits. No credit card.
No credit card. No time limit.
For individuals exploring Obvious, students, makers, and early projects.
- 2 active projects
- 5 pages per Free site
- CMS: 2 collections and 20 items
- 25 Builder AI runs per month
- Publish to Obvious subdomains
- Core editor, templates, and components
No credit card required.
Pro
A professional site slot with domains, CMS scale, and stronger AI capacity.
Billed monthly. Cancel anytime.
For founders, freelancers, and solo builders shipping one production site.
- Everything in Free
- 50 active projects in the workspace
- 1 Pro site slot
- 100 pages on Pro sites
- 1 custom domain per Pro site
- CMS: 20 collections and 2,000 items
- 500 Builder AI runs per month
- Project sharing for collaborators
Upgrade anytime. Cancel anytime.
Ready to upgrade a site to Pro?
Connect a domain, unlock higher CMS limits, and use Builder AI to ship faster when a site is ready for production.